Tommy Hilfiger CEO on Web3, Gen Z and the brand's big return to

The US brand’s Autumn/Winter 2022 show took place in Brooklyn, New York, and was simultaneously streamed on Roblox. It’s part of a broader plan to gain relevance among a younger generation of customers.

2022: Fashion Embraces the Metaverse

Holly Wood on LinkedIn: 📣 NEWS Update: Launching - FUTURE FASHION SUMMIT, EDT 3 ♻ The luxury…

Tommy Hilfiger CEO on Web3, Gen Z and the brand's big return to NYFW, tommy usa

Vogue Business on LinkedIn: From Brooklyn to Roblox: Tommy Hilfiger makes NYFW show 'phygital

Tommy Hilfiger CEO on Web3, Gen Z and the brand's big return to NYFW

A Look Back at 2022's Denim Collaborations

Tommy Hilfiger CEO on Web3, Gen Z and the brand's big return to NYFW, tommy usa

Inside the first-ever Metaverse Fashion Week

Returning to New York is an amazing moment for the brand,” Tommy Hilfiger CEO Martijn Hagman says. “We felt strongly about returning to the fashion show, By Vogue Business