These sales, which have grown in popularity in recent years, are more typical for musicians at the end of their careers, with their legacies already in place. Bieber is trying a different tack.
Justin Bieber just sold his entire music catalog. Here's why companies are eager to strike these massive deals
Justin Bieber sells entire music back catalogue to Hipgnosis - National
Justin Bieber Reaching Nearly $200M Deal To Sell Music Catalog
What Does It Mean That Justin Bieber Sold His “Catalog”? - Romano Law
Justin Bieber Sold His Music Catalog at the Ripe Old Age of 28, justin bieber
Justin Bieber sells rights to his music back catalog
Justin Bieber Sold His Music Catalog At The Ripe Old Age Of, 44% OFF
Justin Bieber sells his ENTIRE music catalog for whopping $200MILLION to Hipgnosis Songs
Justin Bieber Sold His Music Catalog at the Ripe Old Age of 28