What I learned from reading Influence: The Psychology of Persuasion by Robert Cialdini

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Summary Influence: The Psychology of Persuasion by Robert Cialdini is a towering classic of marketing and psychology. Cialdini shows us humans are wired for mental shortcuts in reasoning.

Influence: The Psychology of Persuasion, Cialdini, Robert B.

Influence: The Psychology of Persuasion, Revised Edition

Book Summary: Influence by Robert Cialdini

Influence: The Psychology of Persuasion, Revised Edition: Robert B. Cialdini: 9780061241895: : Books

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